Brief

A new global look and feel adopted for the brand meant a new approach was needed for company’s newsletter.

Solution

The “Think Liquid” positioning of the new look and feel employed a fresh, open and distinctive visual differentiation. Discreet use of it alongside other images of movement within an open accessible layout created a magazine that was distinctive amongst its peers.

Results

As soon as Liquid News was launched it became a template for all publications of this nature on a global basis.

Other work for this client includes:

Website
Online Advertising
Direct Marketing
Magazines
Brochures
Interiors
Internal Communications
Account Marketing

Origin always take the time to fully understand the underlying objectives we are trying to achieve. They are a marketing communications company who constructively challenge our thinking to ensure we get the most effective, measurable and creative campaigns.

BEA